A leading publicly listed IT company headquartered in Denmark, Netcompany provides IT services across several European countries. In the Netherlands, Netcompany supplies the new Active Donor Register, Studielink and is currently developing the new Treasury Banking application for the Ministry of Finance.
Since its inception, Netcompany has been at the forefront of digital transformation at national level, Netcompany develops critical systems including uniformed and secured digital communication systems between citizens and governments, enhancing public and private digital services for many companies operating in the banking, pension, insurance, energy, and utility sectors.
Increase brand awareness
Netcompany’s goal is to be seen as the leading IT company in Northern Europe. Increasing its brand awareness amongst key audiences is a precondition for this, as is securing access to senior decision-makers at both corporate and governmental levels.
Hague has developed a two-pronged strategy for Netcompany. We have developed a PR strategy to increase brand awareness as well as identified stakeholders based on a stakeholder analysis. We support Netcompany in further positioning its corporate brand and services among decision-makers within the government.
The (provisional) result has resulted in publications in national and professional media, introductions to relevant stakeholders and key notes at conferences important to Netcompany.
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